It has been an uphill journey for Vidyut Jammwal, who has clocked a decade in Indian cinema and now wants to now fulfill his dream of backing scripts he believes in.
The fitness fanatic star debuted in the Indian film industry with Telugu film ‘Sakthi’ and then in Hindi cinema with Nishikant Kamat's ‘Force’ in an unforgettable role of a villain 10 years ago. Celebrating the ten-year anniversary in the Indian film industry this week, the ‘Khuda Haafiz’ actor launched his home banner, Action Hero Films, with Abbas Sayyed on board as co-producer.
The inspiration for the establishment of Action Hero Films arose from Jammwal's philosophy of always moving and being in action. As someone who kicked off his career as a rank outsider, the actor wants to create a space to empower talent and bring interesting stories to the celluloid.
Vidyut says: “The viewers have embraced and loved me in every character and this time around I am donning the role of a producer with their blessings. It's my turn to give as good as I got.
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“I see this as an opportunity to empower talented people. I'm buzzing with new energy to lay the footprints of Action Hero Films across world cinema. A big thanks to all the Jammwalions for standing by me. This is their milestone as much as it's mine.”
Setting up Action Hero Films is the actor-producer's forward move in the direction of creating quality Indian cinema that has aspirational value. The banner intends to foray into as many diverse genres as possible and churn out movies that can be held in esteem across the globe.
Likewise, the content will be sharp and relatable for the admirers of Indian films all over the world.
Jammwal's upcoming films include ‘Khuda Haafiz Chapter II’, produced by Panorama Studios and Vipul Amrutlal Shah's ‘Sanak’.